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marketing and sales  support for responsible businesses and purpose-driven organisations

 
 

Hi, I’m Russ. I help organisations that have something important to say.

I once overheard someone at an event calling me "the sustainability marketing guy". If part of what makes your brand is what other people say about you, then I guess that is my brand. And I'm not complaining, because it's spot on.

I am the sustainability marketing guy!

Despite having a wife and a handful of cute kids, I decided to give up the security of full-time employment to pursue what I’m good at and what I believe in.

Sustainability-focused businesses, third-sector, social enterprises, charities... whatever the on-trend nomenclature, I started Russ Avery Consulting Limited to support and grow organisations that make a difference to our beautiful planet.

In the last 10 years, I have built sustainable brands from nothing into major players in their markets. I have devised and executed numerous multi-channel awareness and lead generation campaigns. And I have led sales and marketing teams and helped them to behave as one, facilitating superior revenue growth.

I have built a robust portfolio ensuring brands that deserve to be heard can turn up the volume, and strike a chord far and wide. I thrive on building long-term relationships with people who share a similar outlook.

An organisation, however noble its mission, is nothing without a strong identity, a plan, and advocates to carry its message.

Even for businesses with purpose - no, especially for businesses with purpose - marketing must never be an afterthought.

Here's to your business and the journey ahead.

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P.S. Marketing - good marketing - is supposed to be creative, fun, and engaging. I hope you get a sense of that on my website. But if you prefer something that's a lot more middle-of-the-road, you should definitely leave now.

P.P.S. Telling someone to leave your website is generally a truly awful marketing move. Please don't do it before speaking to me first!

 

services to help your business thrive

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ready

Lay some solid foundations for sustainable growth. If you've been neglecting or skimping on marketing, start here and thank me later.

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STeady

Sorry, but a great product or service is simply not enough. You'll only get so far without a strong brand that builds confidence, trust, and loyalty.

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Grow

Excellent. You're ready for growth. Now you need to execute your content plan and run effective awareness and lead generation campaigns. Let's do this.

 
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BESPOKE

Your organisation is unique (if it isn't, you need Ready & Steady services) and will likely require a unique approach. Your bespoke solution awaits.

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TRAINING

I am able to offer a variety of training workshops, from using website content management systems to using social media channels to their full potential.

 

why choose me?

Need some social proof? Don't blame you.
Have a scroll through some compliments people have paid me.


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